The Soul Of A New Machine

Kia has a new commercial for the Soul, again featuring hamsters (this is an extended version):

• I'm confused by the hamster in the ball. It seems to be an ordinary hamster among all these anthropomorphic hamsters. You're just not allowed to do that. Either the animals are normal or they're a stand-in for people. Disney tried to do that with Goofy as a humanoid dog and Pluto as a pet dog, and that confused generations of kids.
• So either the hamster in the ball is a child that will one day grow into one of the big hamsters, or the big hamsters are mutants, and they keep a normal one around for some reason.
• Or this is supposed to take place in an alternate universe where hamsters evolved sentience instead of primates.  In that case, the hamster in the ball is the equivalent of a monkey to them. That makes more sense
• Would hamsters consider a thin female in skin-tight clothing attractive? Surely they'd prefer a plump and furry female.
• How come these hamsters have better taste in music than what we've seen from the species in the past?
• For all the ad's other flaws, I have to say that nerdy hamsters are adorable. In the previous hamster ad, if you look closely at the scene where they're in the salon, one of them is reading a copy of Wired with a hamster on the cover. So apparently they have a gift for technology. But you don't have to tell me that...