- They're the only Japanese manufacturer that cares what cars look like.
- Like other manufacturers, they have a common corporate style to all their cars, but unlike other manufacturers, they've chosen one that doesn't look out of place on their smaller cars.
- They're one of the few manufacturers willing to make a sporty car that isn't just pathetic overcompensation.
- And of course, they just won't let the Wankel die.
- Admired person did this great thing
- (S)he has these great qualities.
- That's just like Mazda.
It even allows endorsement from beyond the grave. We can get celebrity appearances from Jackie Robinson, Bruce Lee, and James Naismith. That means a lot; I bet Naismith (1861-1939) really know his cars. And didn't Robinson already do an ad for Mercedes a few years ago? Speaking of which, Mazda is running an ad with Christine Sinclair in Canada, and an ad with Mia Hamm in the U.S.
So please, Mazda, ditch this commercial campaign, and come up with something else. I'm sure the "zoom zoom" kid needs work.
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