Outback II: Electric Bugaboo

When the Outback Steakhouse started to get big, with its pseudo-Australian stylings, I wondered what a Canadian version of that would look like. And now I’ve stumbled across the fact that there was, indeed, an American chain of Canadian-themed steakhouses.

Bugaboo Creek Steakhouse appears to have been limited to the North East, but there were quite a few of them. The interiors modelled on a Canadian lodge, with log-cabin stylings. Unfortunately, they didn’t survive the Great Recession, so it’s nothing but memories and grainy YouTube videos now.

But wait, it wasn’t just Canadian symbols applied to the Outback formula, it was also a mashup with Chuck-E-Cheese. It had wall-mounted animal heads that spoke with animatronics, and a tree that would give you nuggets of Canadian trivia.

I’m kind of dumbfounded by all this. Partly that it existed at all, and partly that it isn't legendary in Canada. Usually we're obsessed with how Americans see us, and here's this very concrete artifact of their collective mental picture. You’d think this would be a part of our collective lore right up there with that car with skis on the roof and American plates that we all remember seeing that one time.

Bugaboo Creek was founded in the early nineties, and my family did a road trip through New England in the late-eighties, so we just missed it. I can’t imagine the shock we would have had if we had driven through a New Hampshire tourist-town, down that street with all the family restaurants on it, and seen this in between the Denny’s and the Ponderosa. I’m sure we would have run screaming as soon as the moose over our table started talking.

But surely some Canadians saw it — it’s not like it was sequestered in Nebraska, or some other part of the U.S. that Canadians are unlikely to go. You’d think some New Brunswicker looking for cheap beer and cigarettes in Maine would have wandered into the Bugaboo Creek in Bangor. He tells his friends, and the next thing you know, Rick Mercer is interviewing that tree for a “Talking To Americans” segment.

But when I Googled Bugaboo Creek Steakhouse, all I could find — in between pages on the real-life Bugaboo Provincial Park in British Columbia — were the reminiscences of Americans who missed going there, or were freaked out by the robots, or a bit of both. Even when I specifically Googled “what Canadians thought of Bugaboo Creek Steakhouse” I couldn’t find anything.

There are still a few menus left on line, but they’re just standard steakhouse stuff. Except for a few moose and snowbird references in the names, there was nothing to distinguish it. There were none of the bad Canadian puns I was hoping for. “Prime (Minister) Rib?” “Fill-Eh Mignon?” “Sir John A. Loin?” Also, no actual Canadian stuff like poutine or Nanaimo bars or milk served in bags. So in the end it’s a half-pound nothingburger, not arousing Canada’s indignation or appreciation. Plus creepy robots.